
I'm not a consultant who shows up with just a slide deck. For over a decade I've sat at front desks, participated in morning huddles, reviewed thousands of patient phone calls, and supervised treatment presentations. Thanks to these experiences and conversations with doctors and staff, I know what actually works.
Over my 10+ years as a business and dental consultant, I have had the privilege of working inside 300+ doctors' offices across the country, training doctors and their staff on how to master the patient experience and grow their practice. I understand the unique challenges that come with running a medical or dental practice because I've seen them firsthand.
At The Practice Potential, we partner with medical practices that are ready to elevate performance. Through hands-on training, leadership coaching, and proven systems, our team helps yours increase treatment acceptance, strengthen the patient experience, and build sustainable revenue growth. Every engagement is designed for immediate implementation and long-term results.


Lea Ann Montoya is a practice management coach whose career spans nearly every role inside a dental office, dental assistant, administrative leader, Chief Operating Officer, and certified Dentrix trainer. She still works inside a thriving practice today, so her coaching is grounded in what actually works in patient customer service inside medical practices today.
A 30-minute consult call is the best place to start. No pitch, no pressure, just an honest conversation.